One of those is our strength in Google rankings. With a higher pagerank, people performing Google searches are more likely to find a relevant BBB Report as a highly placed result. This is something that benefits both business and consumer alike!
Our fellow BBB in South-East Texas has an excellent article they have written explaining and summarizing this benefit and how it works:
What do American Idol, Craigslist, ESPN, iTunes and MSN have in common with BBB?
They're some of the Web sites with a Google PageRank of 8 (out of 10).
Let us explain how great this is for you as a BBB Accredited Business.
Google's Web site states: "PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results."
Read the full article here: http://southeasttexas.bbb.org/article/the-power-of-bbborg-19079